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Biden Campaign Targets Latino Men in New Abortion Rights Ad Blitz

The ad campaign, featuring a Latino veteran, aims to counter Trump's influence and emphasize the importance of reproductive rights.

  • Biden's reelection campaign invests over $1 million in ads targeting Latino men, focusing on abortion rights and personal freedoms.
  • Cesar Carreon, a Latino Marine Corps veteran, stars in the ads airing in battleground states, criticizing Trump's stance on women's rights.
  • The campaign's strategy includes airing ads in both English and Spanish, aiming to shore up support among key demographics.
  • Recent legislative actions, such as Arizona's repeal of a near-total abortion ban, underline the political stakes surrounding reproductive rights.
  • Biden's team uses culturally specific messaging to appeal to Latino men, highlighting the broader impact of restrictive policies on families.
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