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22h ago

Beyoncé’s Cowboy Carter Tour Sees Strong Opening Despite Ticket Price Challenges

The tour kicked off with packed venues and surging interest, countering narratives of low demand tied to economic factors and dynamic pricing.

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Overview

  • Beyoncé’s Cowboy Carter Tour launched on April 28, 2025, at SoFi Stadium in Inglewood, California, with a 32-show schedule across the US and Europe.
  • Despite viral reports of empty seats and sharp ticket price drops, opening night attendance was robust, with fans filling the venue in themed attire.
  • LiveNation confirmed that 94% of tickets had been sold by early March, spurring additional tour dates in high-demand markets like London and Atlanta.
  • Dynamic pricing and economic pressures have led to significant price fluctuations, frustrating fans who initially paid premium prices for tickets.
  • Interest in the tour surged by 190% on resale platforms during opening night, reflecting strong demand for Beyoncé’s genre-expanding country-inspired concert experience.