Overview

• Beyoncé kicked off the first of two sold-out Allegiant Stadium shows on July 25, describing the night as a “dream come true” after envisioning the tour’s Vegas finale.
• She introduced new high-fashion cowboy couture, including a cowhide ensemble paired with matching thigh-high boots that echoed her youngest daughter Rumi’s coordinated stage look.
• Her daughters Blue Ivy and Rumi have appeared onstage at every tour stop, with stylist Ty Hunter designing age-appropriate wardrobes that reflect their individual personalities.
• During the Las Vegas opening, Beyoncé spotlighted “Cowboy Carter” collaborator Tiera Kennedy, emphasizing her commitment to featuring Black country artists on the album.
• The Cowboy Carter and Rodeo Chitlin’ Circuit Tour has grossed more than $387 million to date and driven tens of millions in local spending across North America and Europe.