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Betmaster Partners With Thibaut Courtois’s TC Racing to Fuse Esports and Formula 4

The agreement brings funding to scale TCR’s esports-to-track model with a push into licensed markets.

Overview

  • Betmaster will sponsor and support the Spanish Formula 4 team founded by Courtois in 2023, providing resources, technology investment and global visibility.
  • Planned activations include interactive esports tournaments, dedicated Formula 4 betting markets, exclusive fan content and community campaigns.
  • The partners aim to use esports as a scouting and development pathway that moves drivers from virtual racing into real-world Formula 4 competition.
  • Both organisations emphasise responsible play and regulation, highlighting Betmaster’s locally licensed operations in the UK, Mexico, Ireland and Estonia.
  • Marketing firm Benrey is credited with facilitating the partnership as Betmaster seeks to expand its international footprint.