Overview

• Austrian privacy advocacy group noyb has filed a complaint with France's CNIL over BeReal's consent banner practices, citing GDPR violations.
• The complaint alleges that BeReal employs 'dark patterns' by showing daily pop-ups to users who reject ad tracking, while removing them permanently for those who accept.
• Noyb argues that this tactic pressures users into consenting, making the consent invalid under GDPR's requirement for it to be 'freely given.'
• The European Data Protection Board's 2022 guidance on 'dark patterns' highlights similar practices as manipulative and non-compliant with GDPR standards.
• If found in violation, BeReal could face fines of up to 4% of its global annual revenue and be required to revise its consent processes.