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Benioff Dismisses AI Layoff Fears and Redirects Salesforce Hiring to Sales

He says pausing technical recruitment will let AI productivity gains take hold

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Overview

  • At the AI for Good Global Summit, Benioff told Atlantic’s Nicholas Thompson that AI will radically augment rather than eliminate white-collar roles
  • He contrasted his optimism with Anthropic’s Dario Amodei warning that AI could cut up to 50% of entry-level white-collar jobs in the next five years
  • In June, Salesforce revealed its AI tools now handle up to half of company tasks, driving productivity boosts across engineering, legal and customer support
  • To give those gains time to settle, Salesforce has paused hiring for engineers, lawyers and customer service agents through the year
  • The company is ramping up sales recruitment to satisfy growing customer demand for AI deployments, particularly among small and mid-size businesses