Overview
- More than 150 Ben & Jerry’s Scoop Shops are handing out over 20,000 free Cookie Dough bars on December 17 while supplies last.
- Customers can use the brand’s interactive store locator to find participating Scoop Shops for the giveaway.
- The new bar lineup features five flavors: Cookie Dough, Strawberry Cheesecake, Chocolate Fudge Brownie, PB Pretzel, and Caramel Blondie.
- Each bar contains Ben & Jerry’s hallmark chunks and swirls and is dipped in a chocolatey coating with cookie pieces, according to the company.
- Boxed packs of four bars arrive at retail as early as January 2026, with single Cookie Dough bars planned for convenience stores in spring 2026.