Overview

• Cohen signed up for Celebrity SAS: Who Dares Wins at the end of June, marking his first television commitment since splitting from fiancée Kristina Rihanoff.
• His Soo Yoga business revealed nearly £488,470 in losses for the year ending July 2022, which prompted his removal as director.
• He and Rihanoff put their £1.75 million Northampton home on the market as they sought to address their spiralling debts.
• He has turned to the gruelling reality series to provide a new career challenge and a pay-day boost after pandemic-related business setbacks.
• Rihanoff’s 2024 court appearance for driving without insurance first brought their financial troubles to public attention.