Overview

• Bella Hadid introduces 'Ôrebella', her first fragrance brand, featuring alcohol-free, essential oil-based perfumes.
• The line includes three distinct scents: Window2Soul, Salted Muse, and Blooming Fire, each designed to provide a long-lasting fragrance.
• 'Ôrebella' perfumes are housed in unique geode-inspired bottles, reflecting Hadid's personal style and environmental consciousness.
• The products are set to launch on orebella.com on May 2, followed by availability on ulta.com and in Ulta stores nationwide.
• Hadid's venture into the fragrance market is supported by a campaign to promote wellness and sustainability, including charitable contributions from sales.