Overview
- The 2025 edition debuted at Mexico City’s Castillo del Terror under the Ritual Beliween concept, emphasizing theatrical, cinematic immersion.
- Belinda portrayed Greta from Gremlins with a green wig, glitter makeup, a red corset and a snow‑leopard print skirt, completing the look with a plush, feathered wrap.
- #Beliween2025 trended in Mexico within hours, surpassing 50,000 mentions across X and Instagram.
- Celebrity guests included Karol Sevilla as M3GAN, along with Aislinn Derbez, Erik Rubín, Bárbara de Regil and Lalo Brito.
- She greeted attendees by calling Beliween her favorite time of year as neon lighting, gremlin animatronics and themed food and drinks set the scene.