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Belichick's UNC Project Hits New Low in 38–10 Clemson Rout

A costly guaranteed contract leaves North Carolina with limited immediate options despite growing player and media pushback.

Overview

  • North Carolina fell to 2-3 after Clemson jumped to a 28-3 first-quarter lead and cruised 38-10, the Tar Heels’ third lopsided loss to a Power Four opponent this season.
  • Bill Belichick accepted responsibility for errors including repeated illegal formations and blown coverages, with Clemson piling up 399 passing yards as UNC went 2-for-11 on third down.
  • Quarterback Max Johnson started for injured Gio Lopez but finished with 213 yards and no touchdowns as an impatient home crowd thinned well before halftime.
  • CBS analyst Aaron Taylor labeled Belichick’s hiring a mistake, and sophomore receiver Jordan Shipp said he is “not here to rebuild,” underscoring rising discontent.
  • Contract details reported by The Athletic and Sporting News indicate a five-year, $50 million deal with the first three years guaranteed and a substantial buyout if UNC parts ways before Dec. 31, 2027; UNC’s next game is Oct. 17 at Cal.