Overview

• The exhibition will occupy Halls 12 and 14 at Shougang Park, covering 7,650 square meters.
• The theme is "Sports Event City, Connecting the World," signaling an emphasis on internationalization, professionalism, and market orientation.
• Showcases will span four pillars: sports resource aggregation, technological empowerment, industry integration and innovation, and global service collaboration.
• Program highlights include five focus areas such as tech-driven services, overseas expansion, global exchanges, links with industry–academia–research, and event introduction and promotion.
• A public open day on Sept. 13–14 will feature 50+ activities, including e-sports racing, FIBA basketball competitions, Pickleball, motion capture demos, and low-altitude flight simulators, with further details available from the Beijing Municipal Bureau of Sports (contact: Ms. Zhu, +86-10-63074558).