Overview
- The custom grille draws on ornate Thracian geometry and pairs with a braided lanyard that nods to Bulgarian folk talismans.
- Underneath the new finish, the model matches the 2024 Beats Pill hardware with a bespoke racetrack woofer, updated tweeter, USB-C lossless audio support, Class 1 Bluetooth, Find My connectivity and up to 24 hours of battery life.
- The limited edition carries the same $149.99 MSRP as the standard Pill and leverages scarce inventory and geographic restrictions to drive demand.
- A culture-focused campaign fronted by Spanish rapper BB Trickz highlights the drop’s blend of heritage design and streetwear influence.
- This release extends Beats’ ongoing strategy of partnering with designers and celebrities for small-run, collectible versions of its Pill speaker.