Overview
- On Mallorca, chair-and-umbrella sets range from €15 at budget spots to €70 for premium packages, with some luxury offerings charging up to €210 per day.
- In Italy, private lidos now average about €60 daily for two loungers and an umbrella, roughly double last year’s rate.
- Assobalneari Italia reports that surging rental fees have coincided with a 25–30 percent drop in beachgoer numbers this season.
- Many vacationers are adapting by bringing personal beach equipment, sharing costs or shifting plans to more affordable Mediterranean destinations.
- Operators and tourism officials point to inflation and new safety levies as drivers of higher fees, while Italy’s tourism minister has dismissed crisis warnings as alarmist.