Overview
- The BCCI confirmed Apollo Tyres as lead sponsor for the men’s and women’s teams in a two-and-a-half-year pact running to the end of March 2028.
- Media reports value the deal at about ₹579 crore, with a reported ₹4.5 crore per bilateral match and ₹1.72 crore per ICC fixture across roughly 141 games.
- Apollo’s mark will appear on the front of the jersey in bilateral series and on the sleeve during ICC and other multi-nation events.
- Canva and JK Cement were outbid in the September 16 tender after the board raised base prices and barred categories including online money gaming, betting, crypto and tobacco.
- Teams had recently played without a sponsor; reports indicate first on-field use for India A versus Australia A in Kanpur from September 30 and the men’s West Indies Tests from October 2.