Overview
- BBVA replaced its previous mobile app on October 23 with Futura, an AI-driven platform that introduces the Blue virtual assistant and personalization features.
- Users have reported login issues, slower load times and confusion locating basic actions such as transfers due to a relocated operations menu.
- CEO Eduardo Osuna acknowledged resistance to change and said customers will come to appreciate the new experience as they learn the interface.
- Hugo Nájera highlighted accessibility tweaks, a move to lateral navigation and a longer-term push toward zero commissions supported by AI-enabled services.
- Media outlets began publishing step-by-step guides to complete transfers in the new layout as complaints and memes circulated widely on social networks.