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Battlefield 6 Faces Allegations of AI-Generated Art in Paid Cosmetic

Reports of a store sticker with gun anatomy errors revive questions about earlier assurances that Battlefield 6 would not include generative AI.

Overview

  • The disputed image is the “Winter Warning” player‑card sticker in the Windchill bundle, which fans noted shows an M4A1 with two barrels.
  • PCGamesN confirmed the irregularities after viewing the item in‑game, and community threads have gathered additional suspect cosmetics and descriptions.
  • EA and the Battlefield teams have not confirmed whether generative AI was used and have not issued a public comment despite media inquiries.
  • DICE executive Rebecka Coutaz previously said players would not encounter generative AI content in Battlefield 6, acknowledging only early development exploration.
  • If the artwork were confirmed as AI‑generated, Valve’s policy would require disclosure on the game’s Steam page, which currently shows no such notice.