Barron Trump Shapes Podcast Strategy to Boost Father's Appeal Among Young Voters

The 18-year-old son of Donald Trump has played a pivotal role in selecting podcast appearances that connect with Gen Z and millennial audiences.

Barron Trump, a first-year student at NYU's Stern School of Business, has become an influential figure behind his father's podcast strategy.
His recommendations have led Donald Trump to appear on popular podcasts like 'The Joe Rogan Experience,' 'Impaulsive,' and 'This Past Weekend with Theo Von.'
These appearances have been part of a broader strategy to reach younger audiences, particularly young men, through non-traditional media channels.
Senior Trump adviser Jason Miller praised Barron's choices, describing them as 'ratings gold' that have significantly boosted the campaign's reach.
The strategy contrasts with Vice President Kamala Harris's podcast efforts, which have not achieved the same level of engagement.