Baobab Fruit Becomes Global Superfood While Zimbabwean Harvesters Struggle

Despite the rising global demand for baobab products, local foragers in Zimbabwe face harsh conditions and low earnings.

Climate change-induced droughts have devastated traditional crops, pushing Zimbabwean farmers like Loveness Bhitoni to rely on baobab fruit for survival.
The baobab tree, native to Africa and known for its resilience, has become a sought-after superfood in markets like the U.S., Europe, and China.
Harvesters earn as little as 17 cents per kilogram of baobab fruit, despite the fruit's high retail value in international markets.
Efforts by the African Baobab Alliance aim to train locals on food safety and improve collection methods, yet many still face hazardous conditions.
Economic benefits are projected to grow, with the global market for baobab products potentially reaching $10 billion by 2027, but local harvesters currently see minimal financial gain.