Balmain Unveils Beauty-Infused Fashion Collection at Paris Fashion Week

Olivier Rousteing merges fashion and beauty in Balmain's Spring/Summer 2025 show, launching a new beauty line in collaboration with Estée Lauder.

Balmain's Spring/Summer 2025 collection features intricate beaded designs depicting faces, nails, and lips, blending art and fashion.
The show coincided with the launch of Balmain Beauty, including a new fragrance line developed with Estée Lauder.
Rousteing emphasized inclusivity by showcasing models of various ages and backgrounds, including Paulina Porizkova, 59.
Front-row attendees included Cardi B, Brigitte Macron, Anitta, and K-pop star Hong Joong, highlighting the brand's diverse appeal.
The collection reflects Rousteing's vision of aligning fashion and beauty, aiming to make Balmain a global name in both industries.