Overview
- Apple Music, the NFL and Roc Nation jointly announced Bad Bunny as the Super Bowl LX headliner for Feb. 8, 2026 at Levi's Stadium in Santa Clara, confirmed in a shared Instagram post.
- Bad Bunny framed the performance as a tribute to his people, culture and history, calling it a moment built on those who ran the yards before him.
- NFL events executive Jon Barker praised the artist's global energy and cross‑genre appeal, presenting the booking as a natural fit for the halftime stage.
- Roc Nation oversees creative direction with executive producer Jesse Collins and director Hamish Hamilton, as Jay‑Z highlighted Bad Bunny's impact on Puerto Rico.
- The Puerto Rican star recently signaled he may make a single U.S. tour stop after previously avoiding mainland dates due to concerns about immigration enforcement.