Overview
- The NFL revealed the booking during Sunday Night Football on Sept. 28, with Apple Music, Roc Nation and Bad Bunny posting a coordinated teaser on social media.
- Roc Nation continues to produce the halftime show, and Jay‑Z praised Bad Bunny’s work for Puerto Rico in a statement welcoming him to the stage.
- Minutes before the announcement, Bad Bunny posted that he plans to do only one United States date, reflecting his recent avoidance of U.S. shows over ICE concerns after a 30‑date residency in San Juan.
- His upcoming world tour runs through Latin America and Europe, and outlets note nearby February dates that remain unclear in light of the Super Bowl commitment.
- Recent reports said Taylor Swift walked away from negotiations and that Adele was considered as an alternative, though neither Swift nor the NFL has confirmed those accounts.