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Back to the Future Turns 40 as Cinépolis Sets Oct. 23 Re-Release With Fan Freebie

Fans mark Oct. 21 as Back to the Future Day because Part II sent the DeLorean to Oct. 21, 2015.

Overview

  • Cinépolis will bring the film back to theaters on Oct. 23 and include a limited-edition commemorative postcard with tickets while supplies last.
  • The chain is promoting a themed dining experience of three courses and two non-alcoholic drinks at select sites in Monterrey, Guadalajara, Mexico City and Querétaro.
  • Back to the Future Day grew from the dashboard date in the 1989 sequel, which fixed the story’s jump to Oct. 21, 2015.
  • Annual observances feature screenings, marathons and social posts, and in 2015 Universal Pictures staged global events and revived tie-ins such as Pepsi Perfect.
  • Coverage notes how some imagined technologies found real-world echoes, including video calls, drones and today’s electric cars, reinforcing the series’ lasting pull.