Overview
- National retailers such as Amazon, Target, Walmart, Staples, Old Navy and Apple have launched early back-to-school promotions with discounts reaching 91% on items from notebooks to laptops.
- Amazon Prime members are leveraging fast, free shipping to guarantee on-time delivery for school supplies, while Apple’s student and educator offers extend additional savings on MacBooks and iPads.
- Walmart’s lowest-price deals include Crayola crayons and colored pencils for under $1 and notebooks starting at 50 cents.
- Target’s promotions feature a free $15 gift card with a $50 household and lunch supply purchase, 30% off select backpacks and 20% off school lunch items.
- Consumers are accelerating purchases this week to avoid expected price hikes when President Trump’s new tariffs on imported goods take effect August 1.