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Back-to-School Discounts Reach Up to 91% as Tariff Deadline Looms

Retailers are rolling out summer-style sales spanning school supplies to tech so families can secure low prices before August tariffs take effect.

Backpack, bag of sliced apples, pack of mechanical pencils, binder, and Bluey insulated bottle arranged on colorful backdrop
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Overview

  • National retailers such as Amazon, Target, Walmart, Staples, Old Navy and Apple have launched early back-to-school promotions with discounts reaching 91% on items from notebooks to laptops.
  • Amazon Prime members are leveraging fast, free shipping to guarantee on-time delivery for school supplies, while Apple’s student and educator offers extend additional savings on MacBooks and iPads.
  • Walmart’s lowest-price deals include Crayola crayons and colored pencils for under $1 and notebooks starting at 50 cents.
  • Target’s promotions feature a free $15 gift card with a $50 household and lunch supply purchase, 30% off select backpacks and 20% off school lunch items.
  • Consumers are accelerating purchases this week to avoid expected price hikes when President Trump’s new tariffs on imported goods take effect August 1.