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B Strategy Unveils U.S.-Listed BNB Treasury Plan Targeting $1 Billion With YZi Labs Support

The effort pitches audited exposure plus ecosystem investment to channel mainstream capital into BNB.

Bnb focused treasury firm b strategy looks to raise $1b with backing from cz's yzi labs
New bnb treasury company to leverage asian markets for global investor access

Overview

  • B Strategy announced plans for a U.S.-listed vehicle that would hold BNB and invest across the BNB ecosystem, targeting a $1 billion raise.
  • YZi Labs, led by Binance co-founders Changpeng Zhao and Yi He, is providing strategic support to the formation of the company.
  • The firm will be led by former Bitmain CFO Max Hua alongside co-founders of crypto asset manager Metalpha.
  • Executives describe an operator-grade framework featuring independently verified holdings, institutional custody, strict risk limits, and cross-border access for investors.
  • The team aims to build the “Berkshire Hathaway” of BNB with funding for core technology, grants to experimental projects, and outreach to capital in Hong Kong, ASEAN, and the Middle East, with reported interest from several family offices.