Overview
- Endgame’s Encore rerelease pushed its lifetime worldwide total to about $2.9255 billion, narrowly ahead of Avatar’s roughly $2.9237 billion according to box‑office trackers.
- The Encore edition returned the 2019 film to theaters with roughly four minutes of new scenes and short introductions from Robert Downey Jr. and Chris Evans to preview December’s Avengers: Doomsday.
- The rerelease opened strongly, earning about $86 million worldwide ($26 million domestic), but ticket sales fell steeply in the second weekend, leaving the run heavily front‑loaded and the Encore’s contribution at roughly $126 million.
- Disney’s ownership of both franchises — via its acquisition of 20th Century Fox — means the corporate parent benefits whichever film sits at number one, and both titles have a history of using rereleases to boost lifetime grosses.
- The margin between the films is tiny and the ranking remains fluid, so studios can swap the top spot again with future theatrical pushes, and the Encore run underscores how rereleases are now a deliberate marketing and revenue tool for tentpole franchises.