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Avatar: Fire and Ash Trailer Debuts Exclusively in Theatres as Leaks Prompt Swift Takedowns

Disney’s team is removing unauthorized social media clips to protect its theatre-only trailer rollout, ahead of the film’s December 19 premiere.

Empire – Avatar: Fire And Ash cover – September 2025
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Overview

  • The first trailer for James Cameron’s Avatar: Fire and Ash premiered exclusively in cinemas before screenings of The Fantastic Four: First Steps.
  • The footage introduces two new Na’vi clans, the Wind Traders and the Ash People, highlighting an internal conflict on Pandora.
  • Unauthorized segments of the trailer have leaked onto social media, prompting Disney’s team to issue takedown notices across platforms.
  • Avatar: Fire and Ash is set for a global theatrical release on December 19, 2025, reinforcing Disney’s commitment to a cinema-first strategy.
  • Two more sequels are scheduled for December 21, 2029 and December 19, 2031 as part of Cameron’s planned five-installment saga.