Overview
- New magazine images and sketches show a mature, near-production design with Genesis two-line lighting, a crest-like grille that opens for front storage, and a minimalist cabin.
- Auto&Design describes a "chassis based on two side members," pointing to a body-on-frame layout that would have been a first for Genesis.
- Chief creative officer Luc Donckerwolke said the project was discarded to focus on other work, while leaving open the possibility of revisiting it.
- The pickup was conceived for North America, and reporting indicates a public concept reveal is possible but not confirmed.
- Hyundai and Kia are expected to handle the group’s pickup offerings, as Genesis concentrates on core segments and performance-focused models.