Overview
- An A$14 million national awareness campaign begins Sunday to prepare families for the Dec. 10 prohibition on social media accounts for under‑16s.
- Communications Minister Anika Wells met Meta, Snapchat and TikTok and will meet YouTube this week, with X scheduled for November, and she signalled no exemptions.
- YouTube told a parliamentary hearing the regime will be extremely difficult to enforce and may not make kids safer, argued it is not social media, and did not rule out legal options.
- eSafety Commissioner Julie Inman Grant said day‑one priorities include removing existing underage accounts and setting up appeals, with anti‑circumvention measures phased in.
- The OAIC issued privacy guidance requiring age‑assurance methods to be necessary and proportionate, as platforms face penalties of up to roughly A$50 million for systemic non‑compliance.