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U.S. Carriers Gain Subscribers as Bundles and Fiber Fuel Recovery

Rising subscriber adds from bundled wireless and home internet are strengthening cash flow, which is prompting larger share repurchases.

Overview

  • AT&T reported on Wednesday, July 22 that it added 432,000 postpaid wireless subscribers and a record 646,000 combined broadband net adds driven by 367,000 fiber and 279,000 fixed‑wireless connections.
  • T‑Mobile reported on Thursday, July 23 that it added 277,000 postpaid accounts, beat on earnings but missed revenue estimates and raised full‑year free cash flow guidance to $18.4–$18.8 billion.
  • Verizon reported on Friday, July 24 that it added 184,000 postpaid phone customers, raised its full‑year adjusted EPS guide to $4.99–$5.04 and cited simplified plans and new bundles for the momentum.
  • Across the quarter carriers credited simplified low‑cost unlimited plans and wireless‑plus‑home internet bundles for lower churn, stronger cross‑sell and higher service margins even as device and legacy revenue fell.
  • The firms are using stronger cash generation to accelerate buybacks and keep dividends while continuing heavy fiber and fixed‑wireless buildouts that expand addressable households and support higher ARPU going forward.