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Astronomer Hires Gwyneth Paltrow to Lead Crisis Response

The tech unicorn tapped the actress after its CEO resigned following a viral kiss-cam scandal that also ended its HR chief’s tenure.

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Overview

  • Astronomer appointed Gwyneth Paltrow as a temporary spokesperson to address FAQs and guide its public communications.
  • Former CEO Andy Byron, who stepped down last week, is exploring privacy and defamation claims against Coldplay and concert organizers.
  • Kristin Cabot officially left her role as Chief People Officer on July 24, completing the exit of both executives embroiled in the scandal.
  • U.S. streams of Coldplay tracks surged 25% in the five days after the Boston concert, according to Luminate data.
  • The episode highlights how live-event broadcasts can transform private moments into major corporate crises and prompt celebrity-driven PR strategies.