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Assassin's Creed Shadows Breaks Records with Three Million Players in Launch Week

Ubisoft's latest entry achieves the second-highest day-one sales in franchise history and sets a PlayStation Store digital revenue record.

Overview

  • Assassin's Creed Shadows surpassed three million players globally within its first week, marking a major milestone for the franchise.
  • The game achieved the second-highest day-one sales revenue in Assassin's Creed history, trailing only Valhalla.
  • Shadows set a new record for the highest day-one digital revenue on the PlayStation Store for the franchise.
  • It was the best-selling game in the US during its launch week, only behind Monster Hunter: Wilds for 2025 week-one revenue.
  • Ubisoft announced a new subsidiary, backed by Tencent, to focus on expanding key franchises, leveraging Shadows' success as a financial turning point.

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