Overview
- Assam Tourism Development Corporation and BigTree Entertainment signed an MoU on June 24 to facilitate national and international concerts in the state.
- BookMyShow will serve as the exclusive ticketing platform for events planned across Guwahati, Dibrugarh, Jorhat and Silchar.
- The agreement builds on the cabinet’s concert tourism policy approved in May to position Assam as a vibrant entertainment hub.
- Chief Minister Himanta Biswa Sarma cited Meghalaya’s success in concert tourism and recent transport and hospitality upgrades as key enablers for growth.
- The first major event under the initiative is slated to feature American artist Post Malone in Guwahati on December 8, 2025.