Overview

• Bruce Farms in Blairgowrie, Perthshire, has successfully cultivated a novel golden raspberry variety after years of development.
• An exclusive deal with Scotty Brand has given Asda first UK retail rights to the limited-edition berries, which hit select stores on July 4.
• The pale yellow raspberries are prized for their delicate texture and deliver the sweet-tart flavour of traditional red varieties.
• Availability is confined to a short window while the small Perthshire harvest lasts, prompting shoppers to act quickly.
• Asda says the launch highlights its support for Scottish growers and its drive to offer distinctive seasonal produce.