Artificial Agency Secures $16M to Revolutionize NPCs in Gaming

The startup's AI-powered behavior engine aims to create more dynamic and immersive game experiences.

Artificial Agency emerged from stealth with $16 million in funding from prominent investors including Radical Ventures and Toyota Ventures.
The company is developing an AI behavior engine that allows NPCs to exhibit more lifelike and individualized behaviors.
The technology integrates seamlessly into existing game development workflows, enhancing both minor interactions and overarching narratives.
Several notable AAA studios are collaborating with Artificial Agency, with widespread availability expected by 2025.
The Edmonton-based startup combines AI expertise from Google DeepMind with seasoned game developers from elite studios.