Arm Ventures into Consumer Gaming GPUs, Challenging Industry Giants
The UK chip designer is developing new graphics processors in Israel to compete with NVIDIA, AMD, and Intel.
- Arm's new GPU project involves around 100 engineers at its Ra'anana facility.
- The initiative aims to produce GPUs for both gaming and AI processing.
- Arm's existing Mali and Immortalis GPUs are primarily used in mobile devices.
- The company may release discrete GPUs for laptops and desktops in the future.
- Arm's move could disrupt the current market dominated by NVIDIA and AMD.
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