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Arm Hires Amazon AI Chip Director Rami Sinno to Accelerate In‑House Data‑Center Chip Effort

The hire signals Arm's pivot from licensing toward building complete chips for AI workloads.

Rami Sinno, Director of Engineering at Annapurna Labs, poses for a portrait in Austin, Texas, U.S., July 19, 2024. REUTERS/Sergio Flores
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Overview

  • Reuters reports that former Amazon AI chip director Rami Sinno, who helped lead Trainium and Inferentia, has joined Arm to work on full chips and systems.
  • Arm has outlined plans to reinvest profits into designing its own chips, chiplets and components rather than relying solely on IP licensing.
  • The company has been adding senior talent for this shift, including Nicolas Dube from HPE and Steve Halter from Intel and Qualcomm.
  • Moving into complete chip design would put Arm in direct competition with Nvidia, Intel and AMD in AI and server markets.
  • Arm has not announced a commercial AI or data‑center processor, though its architecture underpins most smartphones and is gaining ground in servers.