Overview

• Courier purchases reached $98 million in July and $408 million from January to July, while ProTejer reports a 97% jump in textile import volumes with apparel up 123% and home goods up 195%.
• Industry surveys show 72% of firms adopted workforce adjustments since 2023, second‑quarter sales fell an average 7% versus 2024 and 28% versus 2023, and production declined 12% year over year.
• The sector is preparing a draft ‘Ley anti Shein’ that would introduce progressive ecological levies, advertising restrictions, and stricter quality and tax enforcement, with outreach underway to build congressional support after elections.
• Regulatory changes lifting duty‑free thresholds to $400 and raising the per‑order cap to $3,000 have lowered costs for cross‑border fashion shipments.
• Chinese platforms account for 33% of Argentina’s international digital purchases, with Shein representing about 10% of total traffic.