Overview

• Disposición 954/2025, published in the Boletín Oficial by the Consumer Protection Subsecretariat, requires prominent ‘Botón de arrepentimiento’ and ‘Botón de baja de servicio’ on provider websites and apps.
• Providers must place the links in a clearly visible spot on first access and may not demand prior registration or additional steps to use them.
• Once a consumer submits a request, companies must issue an identification code and complete the revocation or cancellation within 24 hours through the same channel.
• The rule sets exceptions and special rules for event tickets and dated tourism services, counting the 10-day period from delivery and requiring at least 24 hours’ notice before an event.
• Firms must publish contact channels and offer at least eight hours of weekday support, face sanctions under Law 24.240 for noncompliance, and adapt within 60 days as the measure replaces 2018/2020 norms after sector consultations.