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ARD and ZDF to Air 60 World Cup 2026 Matches Under Deal With Deutsche Telekom

The sublicensing deal satisfies free‑to‑air requirements, preserving 44 exclusives on MagentaTV.

Overview

  • Public broadcasters secured a 60‑match package via sublicensing from Deutsche Telekom, which holds the full 104‑match rights for Germany.
  • MagentaTV will carry every game of the 2026 tournament, with 44 matches available only on the platform.
  • Reports attribute the agreement to a rights swap involving European Championship inventory, though the parties have not detailed terms.
  • The package for ARD and ZDF includes Germany’s games if the team qualifies, alongside legally protected events such as the opener, both semifinals and the final.
  • FIFA required a substantial number of games to be sublicensed to a nationwide free‑to‑air channel, a clause that shaped the mixed pay‑TV and free‑TV model.