Particle.news
Get it on Google Play
Download on the App Store
41 ARTICLES
·
last mo.

Texas Coach and Arch Manning Apologize After AI-Edited Video Targeting Holly Rowe

Their statements close a public flap that shows how a synthetic edit turned a curt postgame exchange into a false assault, raising questions about sideline reporting and AI-driven misinformation.

Image
Image
Texas Longhorns head coach Steve Sarkisian walks away Sept. 12 from a post-game interview with ESPN's Holly Rowe after Texas’ 24-23 win over Ohio State. The incident spawned a fake AI video at the expense of a female journalist doing her job.
Laura Ingraham mentioned Arch Manning's remarks were an innocent offhand comment.

Overview

  • A curt postgame exchange in which coach Steve Sarkisian shouted a team cheer and walked away led to fan edits that used AI to fabricate a video of him striking ESPN reporter Holly Rowe.
  • The real incident grew out of Texas’s comeback over Ohio State, which took place on Sept. 12, when Sarkisian left a sideline interview in the chaotic moments after the game.
  • Arch Manning laughed about one of the AI edits during a Sept. 14 media availability, then issued a public apology the next day saying his comment was insensitive and specifically apologizing to Holly Rowe.
  • Rowe told followers she and Manning spoke privately and that she accepted his apology, and on Sept. 17 Sarkisian publicly said he should have handled the postgame interview with more patience and condemned violence.
  • The episode highlights two practical risks for teams and broadcasters: technical delays and rushed postgame moments can feed misperception, and AI-altered video can quickly damage reputations, so organizations may need clearer on-field protocols and media training to limit future harm.