Overview

• Apple's Vision Pro, priced at $3,499, struggles with sales due to high costs and limited use cases.
• The company plans to release an upgraded Vision Pro with an M5 chip in 2025, aiming to enhance performance.
• A more affordable Vision Pro model, initially expected in 2025, has been delayed until at least 2027.
• Analyst Ming-Chi Kuo suggests that simply lowering the price won't address the lack of compelling applications.
• Despite the challenges, Apple remains committed to developing its mixed reality platform.