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Apple’s Sept. 9 Event Poised to Showcase Overhauled iPhone 17 Lineup With Ultra‑Thin ‘Air’ and Pro Camera Bar

Analysts expect the base model to hold at $799, with pre‑orders likely Friday, followed by retail sales the next week.

Overview

  • Apple’s keynote streams Tuesday at 10 a.m. PT from Steve Jobs Theater on Apple.com, YouTube and the Apple TV app.
  • Reports converge on four phones — iPhone 17, 17 Air, 17 Pro and 17 Pro Max — with new A19/A19 Pro chips and 120Hz ProMotion across the range.
  • The iPhone 17 Air is widely tipped at roughly 5.5 mm thick with a 6.6‑inch display, a single 48MP rear camera and eSIM‑only connectivity.
  • Pro models are rumored to adopt a full‑width rear camera bar, switch to aluminum frames and upgrade the telephoto lens to 48MP, with brighter screens and larger batteries expected.
  • AirPods Pro 3 and new Apple Watch models are also anticipated, while India price chatter centers on about ₹89,900 for the base iPhone 17 and up to roughly ₹1.65 lakh for Pro Max.