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Apple’s M4 MacBook Air Drops to All-Time Lows During Prime Big Deal Days

Retailers are leaning on event-driven discounts to move inventory, pushing Apple’s newest Air to prices rarely seen so soon after launch.

Overview

  • Amazon set new U.S. lows with the 13-inch M4 MacBook Air starting at $799 and the 15-inch 16GB/256GB configuration priced at $968.
  • These cuts beat July’s Prime Day offers, marking the lowest pricing reported since the M4 Air debuted in March.
  • Best Buy is discounting select M3 Pro MacBook Pro models by up to $800 during its Techtober sale.
  • In India, Vijay Sales lists the M4 Air 16GB/256GB at Rs 91,990 with bank-card instant discounts bringing the effective price to about Rs 81,990.
  • Key upgrades on the M4 Air include a 10-core CPU, support for two external displays, a 12‑megapixel front camera with Center Stage and Desk View, and longer battery life.