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Apple’s Limited-Edition iPhone Pocket Sells Out Online in the U.S. Within Hours

An Issey Miyake collaboration with a “special edition” label turned a mocked accessory into a fast-moving collectible.

Overview

  • Apple’s online U.S. store is sold out across lengths and colors, with many combinations unavailable internationally and limited in-store stock remaining.
  • The short-strap version costs $149.95 in eight colors, and the long-strap crossbody is $229.95 in three colors.
  • Crafted in Japan with a singular 3D-knitted, ribbed mesh, the pouch fully encloses an iPhone yet stretches to reveal the screen or hold small items.
  • Orders opened in the U.S., UK, France, Greater China, Italy, Japan, Singapore, and South Korea, with limited quantities at select flagships such as SoHo, Regent Street, and Ginza.
  • Marketed as a special edition that may not be restocked, the release drew social-media ridicule over its price as coverage noted Apple’s rare fashion-house tie-in since Apple Watch Hermès.