Overview

• Apple's iPhone shipments in China dropped about 33% in February from the previous year, marking a continued decline in one of its key markets.
• CEO Tim Cook's recent visit to China, including opening a new Apple Store in Shanghai and attending the China Development Forum, aims to strengthen ties amid declining sales and regulatory challenges.
• Critics at home have slammed Cook for his laudatory remarks about China, while Apple faces competition from local brands like Huawei, which has seen a surge in sales.
• Apple plans to unveil its AI strategy at the Worldwide Developers Conference in June, seeking a local AI partner for the Chinese market, with Baidu reportedly chosen as the AI supplier.
• Despite the challenges, Apple reaffirms its commitment to the Chinese market, emphasizing long-term investment and the importance of its relationship with China.