Overview

• Wedbush reports early iPhone 17 units tracking 10%–15% ahead of the iPhone 16 after the first weekend of sales.
• Dan Ives says Street forecasts for fiscal 2026 iPhone units near 230 million look light, pointing instead to 240–250 million.
• Launch activity in China and India was robust, with long lines and the Pro Max quickly becoming a top seller in China.
• Apple shares rose about 3% following the weekend launch and upbeat analyst commentary.
• JPMorgan sees demand modestly ahead of last year and Bank of America raised its target to $270, though softer interest in higher-priced models raises average selling price and margin risks.