Overview

• Eddy Cue, Apple’s senior vice president of services, testified that artificial intelligence advancements may eliminate the need for smartphones like the iPhone within a decade.
• Cue described AI as a 'huge technological shift' capable of disrupting established tech giants, citing historical examples like HP and Sun Microsystems.
• Apple is actively researching alternatives to the iPhone, including robotics, wearables, and augmented reality glasses, following challenges with its car project and underwhelming VR headset sales.
• Cue revealed Apple is considering integrating AI-powered search tools from companies like OpenAI, Anthropic, and Perplexity into Safari, potentially replacing traditional search engines.
• Despite the iPhone comprising over 50% of Apple’s revenue, Cue emphasized the company’s willingness to pivot, likening the potential obsolescence of the iPhone to Apple’s bold decision to discontinue the iPod.