Overview

• Nearly a month after release, many colors show multi-week to month-long shipping estimates on Apple’s online store.
• In-store pickup is limited at multiple Apple Store locations, and Amazon listings show extended delivery windows.
• A spot check found six of ten colors pushed into early November, a seventh delayed into late October, with only three available sooner.
• The strap attaches magnetically to compatible cases for iPhone 17 and iPhone Air, uses recycled materials, and costs $59.
• Reporters characterize the sustained sellouts as an early hit, while competitors probe the space with lower-cost hands-free accessories such as Google’s wristlet.