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Apple Weighs Google’s Gemini for Overhauled Siri, Bloomberg Reports

A custom model is being trained to run on Apple’s private servers as the company pits internal and third‑party approaches, with a decision expected in the coming weeks.

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Apple

Overview

  • Bloomberg reports Apple is in early, exploratory discussions with Google about using a custom Gemini model for a revamped Siri.
  • People familiar with the talks say Google has begun training a version of Gemini designed to run on Apple’s Private Cloud Compute infrastructure.
  • Apple is conducting an internal bake‑off between two Siri architectures: Linwood using in‑house models and Glenwood relying on external technology.
  • The broader Siri upgrade was delayed after engineering setbacks, with launch now targeted around 2026 following a major architectural redo.
  • Both companies declined detailed comment, and shares rose on the report, with Alphabet up roughly 3.7% and Apple up about 1.6%.